Brief Decoder

Generate a Project Brief

Pick an industry and project type to get a realistic (intentionally incomplete) client brief.

Red Flags to Watch For

Common warning signs in client briefs. Address these before starting.

Pre-Project Checklist

Before opening Figma, make sure all these are confirmed.

01
Read the Brief Carefully
Real briefs are always incomplete. Your job is to spot what's vague or missing.
02
List What's Missing
Check the What's Missing section. Each gap becomes a question.
03
Copy & Customize Questions
Copy the question bank, remove what's already answered, send to client.
04
Complete Checklist First
Do not open Figma until every checklist item is confirmed in writing.
Pro Tip: Good designers ask great questions. Junior designers jump straight to Figma. Be the first type.